BRING YOUR Audience closer

STRATEGY DRIVES OPPORTUNITY

✦

STRATEGY DRIVES OPPORTUNITY ✦

FOR CREATORS

UNLOCK NEW REVENUE STREAMS.

PROTECT YOUR INTELLECTUAL PROPERTY.

GENERATE POSITIVE SOCIAL IMPACT AND LONG-TERM PARTNERSHIPS.

Low Shot of Sitting Woman With Curly Hair

FOR brands

BE SEEN, BE HEARD.

GET YOUR MESSAGE INTO THE RIGHT HANDS.

develop INTEGRATION STRATEGIES FOR THE NEW MEDIA LANDSCAPE.

WORK

DRIVING COMMERCIAL UPLIFT AND ADVERTISER IMPACT FOR THE UK’S FASTEST GROWING NEWS CHANNEL.

ROLE: Commercial Strategy // Business Development

CLIENT: GB News

Gathering Media works with the GB News senior leadership team to drive commercial growth and business development across the channel’s extensive digital presence. Engaged as a digital commercial lead, we spearhead new advertising partnerships and develop effective sales strategies, while also producing tailored marketing and branded content campaigns.

Our end-to-end involvement encompasses prospecting and negotiating with advertisers, overseeing the production of advertising assets, and seamlessly integrating them into digital platform content.

This collaborative effort has opened new revenue streams, strengthened advertiser relationships, and enabled innovative marketing executions that have elevated the business.

REIMAGINING THE DIGITAL OUTPUT OF A BRITISH CULTURAL INSTITUTION TO ENGAGE LIFESTYLE AUDIENCES AT SCALE.

ROLE: Strategy Development // Content Production

CLIENT: Ideal Home Show | Media 10

First held in 1908, the Ideal Home Show is the world’s longest-running exhibition showcasing home design, renovation, and lifestyle products.

Reimagining its digital offering for the new media landscape, Gathering Media has partnered with the Ideal Home Show to develop a new digital strategy and to produce a bespoke online content series, bringing the event’s extensive programme to life.

We are developing a tailored digital content strategy designed to drive audience growth and engagement, coupled with end-to-end production, including guest booking, filming, editing, and publishing of daily episodes.

Designed to engage home and lifestyle enthusiasts globally, the series extends the brand’s online presence, drives viewer engagement, and brings the energy of the live event to a wider audience.

PRODUCING A TOP‑CHARTING PODCAST THAT CONNECTS WITH REAL LISTENERS, SPARKS CONVERSATION, BUILDS COMMUNITY, AND DELIVERS FOR BRANDS.

Boj and Kate Have a Lot on their Plate poster

ROLE: Producer // Video Content Production

CLIENT: Boj & Kate Have a Lot on Their Plate

TALENT: Kate Lawler & Martin Bojtos

Gathering Media partners with TV presenter Kate Lawler and her husband, Martin Bojtos, to produce a funny and heartfelt podcast about relationships, food, and parenting chaos.

As well as setting the strategic direction of the series, we produce each episode in-studio and create scroll‑stopping social clips. We work to develop integrated brand partnerships that resonate naturally with the audience.

Boj & Kate Have a Lot on Their Plate has topped the UK Podcasts Charts in the Kids & Family category and has a thriving, engaged audience.

SCALING A DISRUPTOR NEWS NETWORK’S MULTI-PLATFORM GROWTH THROUGH ORIGINAL, DIGITAL-FIRST CONTENT.

ROLE: Channel Strategy // Content Production

CLIENT: GB News

Gathering Media collaborates with GB News’ presenters, editorial, production, and digital teams to amplify its digital audience and revenue growth through high-impact, platform-first original content.

The GB News Originals series launched with a fresh slate of knowledge, news, and updates, tailored for GB News’ owned and operated channels, and for its YouTube channel which garners 60 million monthly views.

Beyond YouTube, we developed and optimised content for Instagram, TikTok, X, and Facebook, ensuring GB News’ stories resonated across the digital ecosystem and strengthened its presence on all major platforms. Our digital-first approach delivered measurable growth in online engagement and revenue, reinforcing GB News as a leader in multi-platform news delivery.

INCREASING VISITATION TO AN ICONIC SHOPPING PRECINCT POST-PANDEMIC.

ROLE: Campaign Strategy // Producer

CLIENT: Chapel Street Precinct, Melbourne

TALENT: Kate Langbroek

The world over, high street traders struggled to get back on their feet post-Covid. No exception was Chapel Street, Australia’s largest retail and hospitality destination, where visitation dwindled in the months after lockdown.

The objective was to increase footfall to support local traders; our approach was anchored in rediscovering Chapel Street, encouraging Australians to fall back in love with in-person shopping and dining out.

With beloved Australian media personality, Kate Langbroek, returning home to Melbourne after a well-publicised two-year stint in Italy, we leveraged Kate’s homecoming as part of an integrated 360° campaign.

Kate’s rediscovery of Chapel Street became one of the highest performing campaigns for the precinct, driving out-sized channel engagement and earned media coverage, leading to visitation to help local traders back on their feet.

SHAPING THE FUTURE OF HEALTHCARE IN A DEVELOPING COUNTRY.

ROLE: Partnership Strategy // Talent Representation

CLIENT: The Natural Lifestylist

The Vian Healthcare Summit in Tbilisi, Georgia, brought together leading thinkers and practitioners, including clinicians, mental health professionals and academics, to discuss new approaches to healthcare in a country disrupted by recent conflict.

Tony Riddle is a natural lifestyle coach, record-breaking barefoot endurance athlete, and author of the bestseller, Be More Human.

A trailblazer within the field of natural movement and lifestyle, Tony is the creator of the Natural Lifestyle Philosophy, which encourages modern urbanites to reconnect with certain innate, wild behaviours to increase physical, emotional, social and spiritual wellness.

Over three days, Tony’s keynote and workshop sessions were translated into the local language and earned media coverage across national news services.

BUILDING A COMMERCIAL STRATEGY FOR A CREATOR WITH A GLOBAL AUDIENCE OF 30 MILLION.

ROLE: Commercial Strategy // Business Development

CLIENT: Stay Free Media

Having built a comedy and film career spanning three decades, this household name creator has cultivated a massive global audience across numerous new media channels.

The objective was two-fold; to effectively monetise existing digital content, and to procure new commercial opportunities via audio and video streaming platforms, subscription offerings and live tours and appearances.

Qualitative and quantitative audience research enabled clear segmentation and worked to identify suitable trade verticals. Broader market evaluation involved in-depth discovery sessions with advertisers, and some of the world’s most influential YouTube and podcast creators, leading to successful contract negotiations with media owners, streaming platforms and brand partners.

GROWING SPONSORSHIP INVESTMENT 10X YEAR-ON-YEAR.

ROLE: Sponsorship Strategy // Business Development

CLIENT: Community Festival, UK

Community Festival began life in 2022 as a single-day event for 1500 attendees on a greenfield site in Hay-on-Wye, Wales. In its second year, the event expanded to a 3-day camping festival for 5000 attendees, quickly impacting the UK wellness scene.

Vegan food, alcohol-free, and drawing pioneers including Wim Hof and Vandana Shiva, Community Festival attracts a socially conscious crowd searching for physical and mental wellbeing and spiritual connection.

Through effective procurement of sponsorship partners, we not only exceeded financial targets for Community, but added to the on-site guest experience through integrated stage programming and partner activations, and to the global audience experience, through extensive digital content captured throughout the festival.

The Gathering

Kane Dempsey

Managing Director
Commercially-minded and with a make-it-happen approach, Kane has worked with media publishers, creative talent and rights holders worldwide for two decades. Launching Gathering Media in 2020, Kane’s acumen encompasses commercial strategy and business development, with a focus on digital content distribution and monetisation, brand partnerships, and intellectual property licensing.
Nick Daly

Content Director
Nick has a knack for developing top-tier talent and creating engaging content, bringing over 20 years of experience in media programming and production. Having launched flagship radio shows alongside Chris Evans, Graham Norton and Christian O’Connell, Nick brings big energy, creative thinking and a proven track record of delivering standout media projects.
Dan Turner

Digital Content Producer
With formal training in photography for editorial and advertising, Dan is passionate about all forms of creative expression. As video-ninja-in-residence, Dan leverages his keen creative eye and deep understanding of the digital landscape to craft compelling stories that resonate with audiences, delivering content infused with flair.
Ciara Wise

Production Coordinator
Bringing a wealth of experience from her previous role as personal assistant to the stars, Ciara excels in production coordination. With meticulous planning, scheduling and attention to detail, Ciara’s enthusiasm for content creation and commitment to audience engagement, ensures that every project is executed with precision.
Michelle Fifi

Client Relationship Manager
With a strategic mindset and a passion for community-driven marketing, Michelle has dedicated over a decade to helping brands forge meaningful connections with their audiences. Her expertise spans brand development, customer experience, and digital marketing across various sectors, including creative media, retail, health and wellness, events, and hospitality.
Alasdair Cooper

Digital Content Producer
Editing wizard Alasdair brings his sharp skills in video editing and post-production to every project. His attention to detail and passion for storytelling combine to create dynamic sound designs that enhance visual content and captivate. Alasdair’s expertise in building creative assets ensures that each production meets the highest standards.
Ben Wallace

Digital Content Strategist

With extensive experience working alongside high-profile public figures, Ben brings deep expertise in YouTube and podcast growth, specialising in data-driven audits, viral content strategy, and cross-platform storytelling. He blends creative intuition with analytical precision, consistently delivering standout performance across brand channels. Known for turning insights into impact, Ben helps brands scale their digital presence with impact and measurable success.